Meet the final five Disrupted Audience Choice Roundtable winners – Meczyki.Net

Meczyki.Net readers, when we asked you to vote for the roundtable topics at Meczyki.Net Disrupt in San Francisco on October 18-20, you came across in a big way. We’re rolling out our audience choice winners in groups of five, and while this is the last wave, it’s by no means the least.

Roundtables – some of Meczyki.Net Disrupt’s most popular sessions – are 30-minute, expert-led discussions designed for up to 20 attendees sharing an interest in a particular topic. The format allows for in-depth conversations, questions and answers as well as time for attendees to connect and explore collaborative opportunities.

Missed the last 20 audience choice speakers and topics? Be sure to check the first, second, third and fourth groups. And before we reveal the final five, here’s a timely reminder.

Click and Save: buy your interrupt pass before tomorrow, Aug 5 at 11:59pm PDTAnd you can save over $1,000.

These five roundtables cover a number of hot topics. From adapting to Gen Z consumer needs, hiring an A-team without a big budget, and leveraging behavioral science to design and scale products to convert customers into advocates and cultivate consumer hype You will be informed and inspired.

Gen Z: Optimizing for the Next Generation of Consumers

Speaker: rich palateCo-Founder and Partner of Pentas Ventures

The purpose of this roundtable discussion is to provide useful insights on Gen Z consumer trends to help startups better understand how they can position themselves to prioritize the needs of the next generation.

As a Gen Z consumer tech investor, Emir Talu will reflect on how Gen Z consumers respond to emerging industries and how they challenge established ones to reinvent themselves.

Attendees will have the opportunity to share their own perspectives on consumer trends and participate in discussions about which companies they think do a good job of best suited to Gen Z’s needs, which don’t.

Changing consumer behavior and turning customers into advocates

Speaker: sophia laurel, Co-Founder and Co-CEO of Tiny Organics

We’re in the third wave of a pandemic and products that achieve product-market fit (or product-market love) are aggressively looking at large-scale acquisitions profitably. The best brands have developed an emotional connection through a distinct brand identity and a clear value, but what are some of the lesser growth opportunities?

This roundtable discussion will talk about areas that haven’t changed in nearly seven decades and why loyalty programs can improve the status quo. You’ll learn about tried-and-true growth strategies for exponential growth, how you can lean into first-party data and differentiated acquisition channels, and why products that meet a specific niche help diversify a brand versus diversifying. can help. We will discuss when is the right time to move to other product offerings that can also help drive customer acquisition and growth.

Hypfeast: How hype fuels the economy and the unique opportunities startups have to take advantage of

Speaker: Ellen SylvainFounder and CEO of Sylvain

We cannot escape the hype. When we look at the past 30+ years, to the beanie baby craze, the anticipation surrounding Y2K, and our fixation with crypto and NFTs, it is clear that we have become obsessed.

And startups in particular have been known to tap into our penchant for promotion, using techniques such as built-in reduction to encourage a desire for products. But have the companies promoted themselves to be bigger than the products? at what cost? Is there a better way to harness the power of propaganda?

In this roundtable, Alain Sylvain will argue that consumers are the ones who create the hype – brands and their founders just sow the seeds. He will discuss a framework for consumer promotion in effective and sustainable ways. And through open discussion, founders will be encouraged to share their experiences with high and low publicity to learn from each other.

Hacking Hiring: How to Build an A-Team Without a Big Corporate Budget

Speaker: Anna BuldakovaVektor AI . CEO of

The success of your company depends on your ability to hire and retain talent; However, hiring has become an extremely complex and costly process. How can a startup founder build an A-team without the budget of a large corporation?

We’ll discuss some of the most recent trends, research findings, and founding lessons to help you answer that question. In this round table conference, you will learn

  • How to create a job description that stands out from thousands of others.
  • How to hire people from top companies.
  • How to balance different seniority levels.
  • What startup founders need to know about hiring Gen Z.
  • What psychological principles should be taken into account to form the A-team?

Design and scale using behavioral science

Speaker: Shirin OrizioFounder and CEO at Next Step

We’re building technology for the future, but we’ve forgotten that our users still depend on a brain that hasn’t changed in 40,000 years. In this roundtable, we’ll discuss how leveraging the power of behavioral science and catering to the ancient decision maker inside us all can help you design and scale successful products.

Meczyki.Net Disrupt takes place in San Francisco on October 18-20, with online day on October 21. Buy your pass before Tomorrow, August 5th at 11:59 PM PDT Prices will increaseAnd you’ll save over $1,000.

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